AI outreach

How Valen scaled outbound without adding more manual work.

Client

Valen

Industry

Cybersecurity

Year

2025

Services

AI Outreach & Lead Research

How Valen scaled outbound without adding more manual work.

Campaign readiness

From manual prospecting to outbound that scales

Early stage

Manual Workload

Valen's reps spent most of their week researching accounts and writing emails by hand, leaving little time to sell.

Early stage

Manual Workload

Valen's reps spent most of their week researching accounts and writing emails by hand, leaving little time to sell.

Automated

Research at Scale

We automated account research and enrichment, surfacing security leaders at companies with active compliance needs.

Automated

Research at Scale

We automated account research and enrichment, surfacing security leaders at companies with active compliance needs.

Scaled

More Conversations

AI-assisted outreach multiplied volume while reps focused only on replies and calls.

Scaled

More Conversations

AI-assisted outreach multiplied volume while reps focused only on replies and calls.

The system

An outbound system built to scale without extra headcount

An outbound system built to scale without extra headcount

We automated the repetitive parts of outbound, from research and enrichment to first-touch drafting, while keeping people in charge of strategy, approvals, and every live conversation.

Account Research

001

Data Enrichment

002

Compliance Signals

003

AI Drafting

004

Rep Review

005

Reps received ready-to-work replies with account research attached, so every call started with the context they used to spend hours finding.

Reps received ready-to-work replies with account research attached

Key insights

Automating research and first touches lets a small team run outbound at the scale of a much larger one.

Manual work

01

70%

Reps reclaimed most of the hours they used to spend on research and writing.

Outbound volume

02

88%

Weekly outreach volume grew without adding a single new hire.

Lead accuracy

03

64%

Enriched data meant fewer bounces and more relevant conversations.

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